Origin Story
Hello Funnels
The
from fashion week to funnels in 11-short years plus a tonne of lessons along the way!
…before she got totally burnt out and shut it all down in 2016.
But even as a “shoe money project” (aka side-hustle) it was always treated as a real business rather than a hobby, which worked pretty darn well as DDG became Kate’s full-time gig in under 12-months, and continued to grow to have over 500,000 readers a month, with multiple 6-figure revenue and 5 staff…
Kate, our head nerd around here, started her first online business, It was a fashion newsletter called Drop Dead Gorgeous Daily.
We think it’s pretty hilarious we technically started as a “fashion blog” (and now all live in yoga pants!)
Kate called it her “shoe money project”, because she started DDG to occasionally afford some of the amazing shoes she wrote about all day long as a terribly-paid fashion journalist.
(yes, there was internet back then, so rude!)
Way back in 2007...
Then Kate did it all again with her second business, Secret Bloggers’ Business, where Kate discovered her true love of marketing automation and online education, which in 2018 turned into this business right here, HelloFunnels, with zero radioactive spiders required.
Kate even went of Safari with Richard Branson dressed as a Bumble Bee (don’t ask!).
We may have also:
won a few awards
created a nail polish collection with revlon
worked with some of the biggest stars in the industry
and at least a few tears shed
56 site rebrands
a million coffees drunk
Somewhere between all that, there was:
and the best is yet to come!
It’s been a wild and geeky ride,
We
How Do Funnels
AKA How we help you create a business that supports you (not the other way around!)
It’s next level time! Fuel that funnel to multi 6-figures and beyond with our favourite scaling strategies too!
STEP 5
Send it live and celebrate your first sales with us. There will be gifs.. several!
STEP 4
It’s go time! You’ll grab our templates for everything, install and customise them to look and sound like you, and work inside your tech stack.
STEP 3
Then we show you the right marketing plan and strategies to bring that to life, and how to make them work for YOUR business and goals.
STEP 2
We help you get really clear on exactly what you want, for your life + business.
STEP 1
Kate
LOCATION: Melbourne, Aus
DRINK OF CHOICE: Palomas
TOP 4 EMOJIS: 🤓🎉👀😅
I LOVE FUNNELS BECAUSE:
I am a massive introvert, who really hates launching. Plus I am a nerd, and geeking out on all the tech is my favourite thing to do.
HEAD NERD
Zoë
LOCATION: Brisbane
DRINK OF CHOICE: Dry gin martini w/ extra olives
TOP 4 EMOJIS: 😂🥳💖🥺
I LOVE FUNNELS BECAUSE:
They give you more time to focus on the stuff you love.
tech + automations
Sarah
LOCATION: Malaysia
DRINK OF CHOICE: Iced Americano
TOP 4 EMOJIS: 😂😎🙌👍🏻
I LOVE FUNNELS BECAUSE:
I am a nerd 😂
Customer happiness
Kristy
LOCATION: Tasmania
DRINK OF CHOICE: A cup of tea
TOP 4 EMOJIS: 😂😘👍🏻🤷🏼♀️
I LOVE FUNNELS BECAUSE:
I'm just blown away by the logic, and how it all comes together and just 'works'!
Program Coordinator
Meghan
LOCATION: Arizona
DRINK OF CHOICE: Vino
TOP 4 EMOJIS: 💖🥳🤗😍
I LOVE FUNNELS BECAUSE:
They make sales so much easier and more reliable.
CLIENT CONCIErGE
Keely
LOCATION: New South Wales
DRINK OF CHOICE: Espresso Martini
TOP 4 EMOJIS: 🤣🥴🥰💀
I LOVE FUNNELS BECAUSE:
Who doesn’t like making sales while they sleep?
Content producer
and more.
We love to help our clients build business-changing funnels with all of these..
love.
Tools we
save your seat now!
WATCH MY FREE MASTERCLASS NOW (NETFLIX STYLE!) + I’LL SHOW EXACTLY HOW IT’S DONE!
Want to steal our exact funnel to automate your program sales?
