…before she got totally burnt out and shut it all down in 2016.
Kate, our head nerd around here, started her first online business, It was a fashion newsletter called Drop Dead Gorgeous Daily.
We think it’s pretty hilarious we technically started as a “fashion blog” (and now all live in yoga pants!)
Kate called it her “shoe money project”, because she started DDG to occasionally afford some of the amazing shoes she wrote about all day long as a terribly-paid fashion journalist.
Kate even went of Safari with Richard Branson dressed as a Bumble Bee (don’t ask!).
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