Have you ever felt trapped in Instagram jail? Like the algorithm is out to get you? Or like social media is just a big waste of time?
I’ve been there, and I know how frustrating it can be when no matter what you try, or how hard you work, you can’t get your follower count to grow.
Then came last year, when I decided to give it one last tryand I posted something completely different. Suddenly, my engagement shot up to the heavens, and we kept riding that wave ever since. It’s amazing how one good strategy can turn things around.
So let’s talk about the three big changes that made a difference:
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Changing My Mindset
At first, I didn’t see the point in investing time in social media because it didn’t seem profitable. But once I saw the potential to make real money, I changed my tune. Social media became a priority for me—a real job with real rewards.
Updating My Offers
I looked at what was trending on Instagram and realised smaller, bite-sized offers work best. So, I switched from big, complex products to more straightforward ones that fit the platform’s quick vibe.
Building Simple Funnels
Next, I set up easy automation using ManyChat and emails to connect with my audience. This system turned my posts into money-making tools without much hassle.
To keep this momentum going I then revamped the type of content I was posting. I researched and experimented to find three types of post that really resonated with the audience I wanted to attract.
- Possibility Posts: These showcase small, achievable wins that resonate with the audience. By showcasing attainable success, it made my big promises seem possible and relatable for potential clients.
- Behind the Scenes: Offering an exclusive peek created a sense of FOMO. These posts were incredibly quick to produce yet remarkably effective in capturing intrigue.
- Problem Solving: Breaking down complex solutions into simple, actionable steps helped position our brand as knowledgeable and approachable.
The ultimate trick here was to fill my posts with intrigue that invited people to engage and delve deepr. This means leaving some things out, so they’d need to click a link, or download my content to satisfy their curiosity.
So if you’re feeling trapped with a static social media account, I hope this post has given you some guidance and inspiration on how you can transform it into a thriving venture. You don’t have to overhaul everything, a few small tweaks can be all it takes to create big changes.
Until next time, keep experimenting and stay curious!
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