The Nitty-Gritty of the $9 Offer Strategy

Alright, let’s talk about something that’s a bit of a secret weapon in the marketing world. I’m talking about the $9 Offer Strategy. Yes, it sounds like it’s from the discount aisle, but stick with me here – it’s so much more than that.

These deals, also known as micro-offers or “micro but mighty” offers, usually set you back by $9. But the magic here is that they’re not about raking in huge profits from the get-go. Nope. They’re all about covering your ad costs upfront. A safety net, if you will, making scaling up your business smoother and quicker than ever.

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How Does $9 Compare to $27?

Now, you’re probably thinking, “But what about the $27 offer? How’s this any different?” Good question! It’s all about the psychology of the buyer and that elusive cost per acquisition. While $27 offers have their moments in the sun, they can sometimes come with high ad costs, which limit lead generation and slow your roll on scaling up. Enter the $9 Offer Strategy. By slashing the price to $7 or $9, your cost per acquisition drops like a rock, which means more leads for your bucks.

Who is the $9 Offer Strategy for?

But here’s the kicker. The $9 Offer Strategy might not be the best fit for everyone. If you’re looking to put your online course on the fast track, or if you want to grow your list without chaining yourself to social media promotion, this could be your game-changer. But before you take the plunge, ask yourself a couple of vital questions (we’ll get into those later).

Ready to discover the power of the $9 Offer Strategy? Hit play and listen to Episode #165 of the Doing It Online podcast.

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