Who actually loves sales calls? I know there are a few people who thrive on them, but for most of us out there, that’s not a reality. 

These days, closing sales via Instagram DMs has appeared as this holy grail alternative to those anxiety-inducing sales calls. However, for many people, it has actually just created more work. 

If this has happened to you, you’ve probably found that rather than having a calendar full of sales calls you dread, you now have a DM inbox full of questions. 

So, what’s the solution? 

Today, I’m taking you through some practical ideas to help reduce the time spent on answering the influx of questions in your DMs and make your sales strategy a whole lot more efficient. 

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The Realities and Problems of DM Sales

One major issue with DMs is that they can drastically slow down momentum. You might find yourself in a tedious cycle of waiting for replies, which can span 12 hours or more if you and your clients are in different time zones. This lag can kill the excitement and immediacy that often drive sales. You might end up with an inbox full of scattered questions that gradually sap your enthusiasm—and nobody wants that! Worse still, even if you’re extremely diligent, the back-and-forth can disrupt your daily routine. All this to say, the DM sales method can lead to lower conversion rates and potentially frustrated clients.

Better Alternatives: Automate and Simplify

So, what can you do? You have a few options: you can go back to sales calls (though we know that’s less than appealing), switch up your offer suite so it doesn’t necessitate a one-on-one conversation or even hire someone to manage your DMs. But my favourite? Automation.

Automating messages for online course can save a whole lot of time and energy, and you likely already have the tool to best execute this with: ManyChat. Imagine a bot preloaded with responses to all your FAQs, capable of engaging potential clients in real-time without needing your constant input. This can help keep the process smooth and efficient, freeing you up to focus on more substantial tasks. Automating messages for online course doesn’t mean losing the personal touch; rather, it makes sure potential clients get immediate and consistent responses, maintaining their interest and guiding them smoothly through the sales funnel.

I’ll walk you through my experiments and findings over the last couple of months, illustrating how automation can be a game changer for your customer engagement. 

By leveraging automation, you can drastically reduce your workload and achieve better results with less effort.

So, tune in now and let’s get those DMs working for and not against you! 

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