What if I told you there’s one strategy I’ve been using since the start of this year that’s added up to $2,000 a day in profit—every single day—so far in 2026?
And it’s still growing.
Would you want to know what it is?
Because honestly, this one shift has completely changed our business. It’s filled our other programs. It’s grown our list with hundreds of ideal clients every single week. And it’s done it all on autopilot.
But here’s the thing: I nearly didn’t do it.
Because years ago, I made a massive mistake with this exact same strategy. And it almost convinced me it didn’t work.
The Mistake That Cost Me Years
Back in 2020, I created my first low-ticket offer. During lockdown, actually—I remember setting it all up around my newborn baby’s sleep schedule.
And it worked. Really well.
I was able to scale it. It was bringing in sales. It was growing our list. Everything was humming along.
And then I got some really bad advice from a mentor.
They told me it was “too broad.” That I was bringing in too many non-ideal clients. That I needed to niche down.
So I shut down the offer that was working. And I tried to create something more niche.
Big mistake.
Because when you go too niche with a gateway offer, your pool of potential buyers gets really small. And that pool—especially in competitive industries—gets expensive to reach with ads.
So it became way harder. Way more expensive. Way less profitable.
And for years, I kept trying to make that niche offer work. When all along, the answer was to go back to what I’d been doing in the first place.
The Five-Step Process
So at the start of this year, I went back to basics. And I created a new gateway offer using a five-step process.
In the full podcast episode, I walk through each step in detail:
✅ Step 1: How to figure out what format works best for your niche right now
✅ Step 2: Coming up with a killer hook and promise that converts
✅ Step 3: Writing a sales page that works for cold traffic
✅ Step 4: Testing it before you scale
✅ Step 5: Launching and scaling it profitably with ads
I also share the AI tools I use for each step, the research shortcuts that save me hours, and the biggest mistakes people make when they try to do this themselves.
Because the difference between a gateway offer that adds $2,000 a day in profit and one that barely breaks even? It’s in the details.
Listen to the Full Episode
👉 Listen to the full episode here
Ready to Create Your Own Gateway Offer?
We’re running a brand new workshop called The Gateway Offers Workshop on March 24th Australian time (March 23rd for most people).
Tickets are limited, and we’re announcing it here first.
Inside the workshop, I’m walking through this entire five-step process. We’re giving you the AI tools. We’re helping you create your gateway offer. And we’re showing you how to scale it profitably.
