Funnels don’t work. I don’t have time to try and create one.
Maybe if the launch actually works this time, I’ll get around to doing it.
Does this sound like you? If you’ve been telling yourself this story for a while, like many of us business owners out there, it might be time to see it for what it really is—just a story!
I’ve noticed a pattern among business owners who are eager to create a regular, reliable and passive income, but feel stuck or overwhelmed at the idea of trying to crack the code.
For most people running their own businesses, there’s just not a lot of time to figure out how to make it work.
The good news is, creating your funnels and ecosystems doesn’t have to take that long. You just need to understand how to do it right.
You know that I usually love walking you through the tactics and the step-by-steps on successfully scaling your offer, but today I’m doing something different.
I have some real life examples for you of people just like you who’ve been able to successfully set up, automate and scale their own online sales and marketing ecosystems – hitting those $10k months and more!
From hearing these stories, I know you’re going to start to realise just how possible it is for you too. So, let’s jump in!
TUNE IN : APPLE PODCASTS | SPOTIFY
Summer’s Journey to $10k Months
Let’s start with Summer. She came to us thinking she wasn’t ready for our eCourse Empire program, but quickly realised it was exactly what she needed. With a small but engaged Instagram following and a few low-ticket offers, her goal was to hit $10k months so she could focus entirely on her passion-driven business. We helped her make her offers funnel-friendly, suggested some upsells to increase her average order value, and introduced her to our seven-day payday template.
By simply following our strategies and continuing her organic Instagram activities, she began to see people joining her list and purchasing her programs. By adding a modest ad budget to her best-performing organic Reels, she dramatically increased her list and sales. Within three months, she exceeded her $10k goal and significantly narrowed her need to invest excessive time or money.
The Naturopath Who Successfully Converted Online
Another wonderful example is one of our first clients–a naturopath who shifted from a successful in-person practice to an online business. Initially, she doubted that evergreen funnels could convert as well as her live sessions. By starting with weekly live webinars and gradually transitioning to hybrid and then fully automated versions, she saw her funnel maintain remarkable efficiency. Seven years later, this funnel still generates reliable revenue, proving that well-constructed funnels can indeed work over the long term.
Heidi’s $70k Evergreen Success
Another great client example is one of our amazing clients, Heidi, who came to us in the middle of a launch that wasn’t going very well. She had been trying for years to get webinars to work for her, but came to the point where she figured she was no good at them and her audience didn’t like them.
However, after joining our program in the middle of her launch and using our webinar templates and scripts, she completely turned things around. She used the webinar for her live launch and you know what? It converted better than anything she’s ever done before.
Two weeks after her launch, she had the first piece of her ecosystem up and running, making just as many sales as she’d made in her big, crazy, stressful launch. It just shows you how quickly this can be done with a slight reshuffling and a little re-prioritisation.
The Year of Evergreen
The message is clear: funnels work. If you’ve been launching product after product and still find yourself fighting for sales, it’s time to build a strategic, deliberate foundation for your business that can run in the background, giving you back the time and energy you need to grow. We’re calling it the Year of Evergreen because never has there been a better time to make this shift.
For those ready to dive in, I’m hosting a free, live masterclass where I will walk you through everything you need to know about creating these robust systems. Find out how you can save your seat for free via the link below.
Trust me, you won’t want to miss out on learning how to work smarter, not harder with your funnel strategy!
Need help getting your online course off the ground, running smoothly, or reaching more students? Empire‘s here for you!
LINKS:
