I have got some very good news for you, my friend: it has actually never been easier to sell your offers on social media than it is today! And it’s made even easier still when you have the right tools.
If you’ve been in my online world for any time at all, you’ll know I’m a massive geek for tools and new software. And while some parts of online business have gotten more challenging, the tech side of things – particularly automation – just keeps getting more and more fun.
So today, we’re going to be geeking out on what the best tools are to allow you to sell on social media with a lot more ease:
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Canva: Elevate Your Visual Content
Canva is a versatile tool that has become a staple for entrepreneurs and marketers. Initially known for its graphic design capabilities, Canva has evolved to include video editing features, making it a one-stop-shop for creating engaging content for social media.
To help you in your quest to sell on social media, the addition of AI-powered features has taken this tool to a whole new level. From suggesting design elements to automatically resizing graphics for different platforms, Canva’s AI integration makes content creation a breeze. Whether you’re creating graphics for Instagram, Facebook or YouTube, Canva has you covered.
Airtable: Streamline Your Social Media Planning
We at Hello funnels absolutely love Airtable for planning social media and brainstorming. I’ve tried all kinds – pen and paper, Post-It notes, spreadsheets – but Airtable is the winner because it allows you to change up your different views for your data. This is a cloud-based collaboration tool that offers a flexible and customisable workspace that allows you to brainstorm ideas, plan your content and collaborate with your team seamlessly.
Metricool: Optimise Your Social Media Scheduling
Scheduling your social media posts can be a pain – especially if you’re managing multiple platforms. That’s where Metricool comes in. This powerful scheduling tool allows you to schedule posts on various social media platforms, including Facebook, Instagram, LinkedIn, Pinterest and even YouTube.
Now, we’re big believers in reusing, repurposing and making things as easy as possible. What I love about Metricool is that you’re able to repurpose your existing content and publish it across multiple platforms with just a few clicks. This feature not only saves you time but also ensures that your content reaches a wider audience.
ChatGPT: Repurpose and Generate Engaging Content
We can’t really go a day without talking about ChatGPT. It is an amazing tool to help you sell on social media, and particularly helpful when it comes to content repurposing.
This is where you can upload, say, a transcript from a podcast episode or video and by giving it the right prompts, ChatGPT can help you pull out quotes to share or create captions for you. It can even give you ideas for things you can turn into Reels. I also love it for recreating things that we’ve already done, meaning we no longer have to be coming up with 20 ideas a week.
Manychat: Personalise Your Social Selling
We could talk about how to sell on social media without mentioning the amazing ManyChat. This powerful tool allows you to create personalised funnels and conversion sequences within social media platforms, helping you turn followers into subscribers and customers.
It’s basically the social version of an active campaign where you create your online automations, sales flows and conversations. It all happens within your social media platform and allows you to create beautiful funnels that will take your selling to the next level.
Selling online can actually become a joy if you’re utilising the incredible tools available out there and getting creative to tailor them to your business.
So, which one are you going to try?
